Smaac
We Build Brands For A Purpose
Is there a disconnect between what your company stands for and what your brand communicates? Are you Mercedes, but your brand communicates like Opel?
These are interesting times that ask a lot from brands when it comes to staying relevant and making an impact.
Finding the right connection with your audience starts with a solid foundation.
Smaac is a Strategy and Branding agency that helps startups and companies thrive by designing and developing well-positioned brands that stand the test of time.
"We build brands for a purpose-driven world"
Start you change today and give us a call.
Clients we've worked with:
Coca Cola, Bolletje, Bacardi, Chaudfontaine, Chiquita, DHL, Eye Wish Groenenveld, Jamie Oliver, Old Amsterdam, Melkunie, Fedex, De Ruijter, Tia Maria, Karvan Cevitam, BCC, L’oreal, Honig, Zwitsal, La Vache Qui Rit, Chivas Regal, Heinz, Van Dobben, Fanta, Danone, Duracell, Elvedes, FedEx, Gemeente 's-Hertogenbosch, Martini, Startpeople, Brinky, Staatsloterij, Mona, Fruittella, Farm Frites, Jameson, Becel, Malibu, Riedl, Spa, NS, Specsavers, Brinta, Mentos, T-mobile, Technische Universiteit Eindhoven, Kwekkeboom, Friesland Campina, Fox Sports, Kellogg’s, Pringles, Maaslander, Hennessy, KPMG, Altran, itelligence, Venz, Postnl, Zespri, Tony’s Chocolonely, Daelmans, Shell, SNS, Stella Era, Bavaria, Bonduelle, Coty, Maxxium, Rituals & Red Bull
Company video:
https://vimeo.com/598896785 12 persone nel loro team
Parla Olandese, Inglese
47 progetti in portafoglio30 collaborazioni avviate su Sortlist
Lavora a distanza in tutto il mondo
Sortlist membro da 2019
Fondato in 2004
3 premi conferiti4.78/5
Servizi
7 servizi offerti da Smaac
Descrizione NL: We build brands for a purpose driven world. Wat is de boodschap en strategie van je merk of organisatie? Wat zijn de communicatiebehoeften van je ideale klant? En hoe bouw je een naadloze brug met je branding? Als je Rolls Royce bent moet je niet Volkswagen communiceren. Maak je merk toekomstbestendig en werk samen met onze strategie consultants en designers. EN: We build brands for a purpose driven world. What's the key message and strategy of your brand or organisation? What are the needs of your ideal clients? And how to build a seamless bridge between the two with your branding? If you're Rolls Royce, you shouldn't communicate Volkswagen. Make your brand future fit and team up with our creative strategists and designers.Capacità in Branding & Posizionamento (30) BrandingBrand PositioningDesignBrand IdentityPositioningBrand DevelopmentEmployer BrandingOnline BrandingRebrandingEditorial Design+20Lavori in Branding & Posizionamento (37) Recensioni in Branding & Posizionamento (4) Charlot FelderhofArie KruithofStefan de VettenSusanne LamersClienti in Branding & Posizionamento (4) Rana, powerd by Nelen & SchuurmansSoftware & servizi informatici | internationalPlantlabL'agricoltura | internationalGreen SweetProdotti alimentari | nationalQoriumProdotti farmaceutici & biotecnologie
Imparare di più su Branding & PosizionamentoDescrizione NL: Hoe kan je website het beste je online doelgroep bereiken? Welke boodschap en positionering breng je over op je website? Door te werken vanuit een online strategie sessie brengen we de online kansen in kaart als vertrek voor ieder ontwerp. Zo bouwen we maatwerk websites die je klanten inspireren en converteren. EN: What's the best way to reach your online audience? What key message and positioning do you communicate on your website? That's why every webdesign starts with an online strategy session to map out your online opportunities. A solid foundation for custom websites that inspire and convert your customers.Capacità in Creazione di siti web (30) Showcase WebsiteResponsive Web DesignInterface Designdesignseobrandingonline marketingwebdesignbrand designwebpagina+20Lavori in Creazione di siti web (18) Recensioni in Creazione di siti web (2) Michael NewtonMichael NewtonClienti in Creazione di siti web (4) PlantlabL'agricoltura | internationalQoriumProdotti farmaceutici & biotecnologieSweversImmobiliare | nationalGoedegebuur Vlees Rotterdam B.VProdotti alimentari | international
Imparare di più su Creazione di siti webDescrizione NL: Een sterke merkidentiteit begint met een krachtig en samenhangend design. Een grafische identiteit is de visuele vertaling van het merkverhaal en bepaalt hoe het bedrijf wordt herkend en ervaren. Wij ontwikkelen een consistente, doordachte en onderscheidende visuele identiteit die perfect aansluit bij je strategie en doelgroep. EN: A strong brand identity starts with powerful and cohesive design. A graphic identity is the visual translation of the brand story and defines how the company is recognized and experienced. We develop a consistent, well-thought-out, and distinctive visual identity that perfectly aligns with your strategy and target audience.Capacità in Identità Grafica (11) Identity DesignBrand Designlogo ontwikkelingB2B BrandingLogo Motion DesignLogo OntwerpMerk CreatieLogo BrandingMerkopbouwLogo Grafisch Ontwerp+1Lavori in Identità Grafica (4) Clienti in Identità Grafica (4) Rana, powerd by Nelen & SchuurmansSoftware & servizi informatici | internationalPlantlabL'agricoltura | internationalQoriumProdotti farmaceutici & biotecnologieSweversImmobiliare | national
Imparare di più su Identità GraficaDescrizione NL: Marketing verwijst naar het proces van het promoten en verkopen van producten of diensten. Het omvat strategieën en activiteiten die bedrijven gebruiken om de aandacht van potentiële klanten te trekken, hun interesse te wekken, en uiteindelijk hen te overtuigen om te kopen. Dit omvat aspecten zoals marktonderzoek, productontwikkeling, prijsstelling, promotie en distributie. EN: Marketing refers to the process of promoting and selling products or services. It encompasses strategies and activities that businesses use to attract the attention of potential customers, arouse their interest, and ultimately persuade them to make purchases. This includes aspects such as market research, product development, pricing, promotion, and distribution.Capacità in Marketing (25) Direct MarketingB2B MarketingMarketing AnalyseApplicatie MarketingMarketing ConsultingRecruitment MarketingReputatie ManagementDuurzame MarketingInternationale MarketingToerisme Marketing+15Lavori in Marketing (19) Clienti in Marketing (4) PlantlabL'agricoltura | internationalDe Vos ErgonomicsTecnologia Hardware e AttrezzatureSweversImmobiliare | nationalElvedesTecnologia Hardware e Attrezzature | international
Imparare di più su MarketingDescrizione NL: Onze designers hebben voor elke ontwerp uitdaging de juiste expertise. Logo's, huisstijl, drukwerk, online. Noem het en ze hebben het ontworpen. Sterk grafisch ontwerp brengt je merk en communicatie echt tot bloei. EN: There's no challenge our graphic designers can't tackle. Logo, branding, print, online, you name it and we can deliver. Good design can lift your branding and communication to the next level.Capacità in Graphic Design (30) DesignBrand DevelopmentBrand AwarenessPackaging DesignBrand Designgrafisch ontwerpbrandinglogo design3dbrand design+20Lavori in Graphic Design (37) Recensioni in Graphic Design (2) Filine VerhagenRoderick VerplankenClienti in Graphic Design (4) PlantlabL'agricoltura | internationalGreen SweetProdotti alimentari | nationalQoriumProdotti farmaceutici & biotecnologieSweversImmobiliare | national
Imparare di più su Graphic DesignDescrizione NL: Bewegend beeld brengt je merk tot leven. Met motion design zorgen we ervoor dat jouw visuele identiteit niet alleen stilstaand, maar ook dynamisch impact maakt. Of het nu gaat om een logo-animatie, social media content, een explainer video of geanimeerde elementen binnen een website, wij vertalen jouw merk naar krachtige en vloeiende bewegingen. EN: Moving images bring your brand to life. With motion design, we ensure that your visual identity makes an impact not only in static form but also dynamically. Whether it’s a logo animation, social media content, an explainer video, or animated elements within a website, we translate your brand into powerful and fluid motion.Capacità in Motion Design (7) Motion Graphics2D AnimationMotion Design 3DLogo Motion DesignAnimationDigital Animation3D AnimatieLavori in Motion Design (9) Clienti in Motion Design (4) Kooijmans Quality ToolsCostruzione | internationalRana, powerd by Nelen & SchuurmansSoftware & servizi informatici | internationalPlantlabL'agricoltura | internationalDe Vos ErgonomicsTecnologia Hardware e Attrezzature
Imparare di più su Motion DesignDescrizione NL: - UI (User Interface) is hoe de website eruitziet en werkt. Het omvat het ontwerp van de website, inclusief de lay-out, kleuren, typografie en knoppen. - UX (User Experience) is hoe gemakkelijk en prettig het is om de website te gebruiken. Het omvat de structuur, navigatie, functionaliteit, snelheid en toegankelijkheid van de website. Het doel van UX is om bezoekers een positieve ervaring te bieden tijdens het gebruik van de website. Het is belangrijk om zowel goede UI als UX te hebben voor een succesvolle website die bezoekers aantrekt en betrokken houdt. EN: - UI (User Interface) is how the website looks and works. It includes the design of the website, including the layout, colors, typography, and buttons. - UX (User Experience) is how easy and pleasant it is to use the website. It includes the structure, navigation, functionality, speed, and accessibility of the website. The goal of UX is to provide visitors with a positive experience while using the website. It is important to have both good UI and UX for a successful website that attracts and engages visitors.Capacità in Ergonomia (UX/UI) (30) WordPressUX DesignDesignUsability TestingUser TestingInterface DesignUXwebdesignmobile application developmentmobile design+20Lavori in Ergonomia (UX/UI) (14) Clienti in Ergonomia (UX/UI) (4) PlantlabL'agricoltura | internationalQoriumProdotti farmaceutici & biotecnologieSweversImmobiliare | nationalGoedegebuur Vlees Rotterdam B.VProdotti alimentari | international
Imparare di più su Ergonomia (UX/UI)
Squadra
12 membri del team di Smaac
StoriaWe build brands for a purpose driven world. With more than 20 years of experience in brand design, we’ve noticed that brand strategy and brand design is the fuel of our enthusiasm. It’s an essential part of who we’ve become and how we see the world. A world we aim to change for the better. Reach out. Join the impact.
Premi
Smaac è stato premiato 3 volte
Sortlist Agency of Tomorrow Award - Top 32022-03-01Purpose branding
Gecertificeerd Sortlist lid2018-12-31
Patent Bavaria Blikglas2016-07-31
Recensioni
18 recensioni per Smaac
4.78/5
(18 recensioni)
Riassunto della recensione
Generato dall'intelligenza artificiale
Creatività e approccio innovativo
Professionalità e competenza del team
Collaborazione coinvolgente e orientata al cliente
Attenzione ai dettagli e qualità del risultato
Processi efficienti ma migliorabili
Creatività e Innovazione
Molte recensioni lodano la capacità di Smaac di proporre soluzioni creative, innovative e ispirazionali, traducendo la brand identity in progetti unici e di forte impatto visivo.
Professionalità del Team
Il team di Smaac viene descritto come altamente professionale, competente e appassionato, capace di comprendere a fondo le esigenze del cliente e di guidare il processo con entusiasmo.
Collaborazione Coinvolgente
I clienti apprezzano la collaborazione trasparente, l'approccio personale e la disponibilità del team, che rende il lavoro piacevole e favorisce risultati condivisi e soddisfacenti.
SL
Susanne LamersInnovation Manager da Concorp
ServizioBranding & Posizionamento
SettoreProdotti alimentari
Smaac is a creative, inspirational, enthusiastic and professional agency. They think along with the spirit of the brand and always find a creative solution, even before the problem arises. Always nice to work with them again!
JP
Jean Pierre kuitMarketing & Conceptstrategie da Hora Barneveld
SettoreAssicurazione
Team11 - 50
Qual era l'obiettivo dietro la collaborazione?As a company, we had made the shift from being a store for highly exclusive furniture to interior designers who realize dreams at the highest level. With that in mind, we were looking for a partner capable of translating that positioning into a website that would tell our story, with UI and UX being key. In the first meeting with Alex de Winter from Smaac, there was no doubt in our minds.
Cosa ti è piaciuto di più durante la tua collaborazione?When dealing with true aficionados who live and breathe their profession, exuding professionalism in everything they do, where a single word speaks volumes, and who involve you in every step of the process, those are the moments that bring a smile to your face. It is these aficionados who make your job as a marketing manager easier.
Ci sono aree di miglioramento?Nothing remarkable, except perhaps for the maddening level of detail that an ordinary mortal wouldn't even notice.
Jean Pierre kuit raccomanda questa agenzia
NM
Niek MolenaarMarketing da Hestia Living
ServizioBranding & Posizionamento
SettoreImmobiliare
Team1 - 10
Qual era l'obiettivo dietro la collaborazione?Het bedrijf heeft ons geholpen met de rebranding van ons merk en het ontwerpen van een nieuwe website.
Cosa ti è piaciuto di più durante la tua collaborazione?Erg fijn samenwerken met Smaac, altijd te bereiken in het geval er iets niet duidelijk was. Mooie presentatie voorbereid mbt het nieuwe logo en huisstijl en een mooie website voor ons ontworpen. Helemaal tevreden!
SmaacLa risposta dell'agenzia:Mike, Koert en Niek, ook jullie bedankt voor de prettige samenwerking! Ons team vond het prachtig om zo'n innovatieve en duurzame organisatie als Hestia Living naar een hoger niveau te tillen. Veel succes met jullie groei vanuit de nieuwe strategie en branding!
Niek Molenaar raccomanda questa agenzia
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